Thursday 17 August 2017

NEW! Cadbury Crunchy Melt Chocolate Centre Chocolate Chip Cookies (ASDA)

Christ that's some title! Is it awful that it bugs me that it would be perfectly alliterated if it wasn't for that damn melt? They'd better be melty.

I was actually on a mission to pick up (yet another) pack of the new banoffee caramel digestives (our fifth packet so far) when I spotted these new cookies. I haven't given in to the new wafer based 'Roundies' yet, but filled cookies? Count me in.

At £1 per pack they didn't seem to bad value either, and I was torn between the trio of options: chocolate centre, soft cookie centre and double chocolate with a chocolate centre. I was tempted to buy all three, but then the rational side of my brain kicked in (there's a first time for everything) and I thought I'd try one first - I could always go back for the others after all. 

"Crunchy chocolate chip cookies with a soft melting centre."

The pack contained 6 cookies, and the inner plastic tray successfully kept them intact. Some of the cookies were more adorned than the others. I spotted the serving suggestion that they were 'even better warm' so tried one warm and one ambient. You know, for review purposes, because I'm good like that! 

The ambient cookie was far crisper than I imagined it to be. Crunchy is certainly right, although I must admit that I much prefer a soft, chewy cookie. I can't really complain about the texture though, seeing as they're marketed as 'crunchy melts'. It had an oily aftertaste to it too, and I can't say it was particularly enjoyable. As for those chocolatey chips, they were minute, and I can't even admit to tasting them.

But what about that chocolatey filling? I hear you ask. Well, the product description reads: "Biscuits with milk chocolate chips (15.4%)* and a filling (25.9%) with milk chocolate (4.5%)."

A filling with milk chocolate. Oh dear. That doesn't sound like a milk chocolate filling does it? 

It didn't taste much like one either. In fact it tasted hazelnutty to me, which is odd seeing as the ingredients list doesn't include any nuts. It wasn't particularly an issue as I love both hazelnuts and Nutella, but it didn't taste even remotely of Cadbury's chocolate. Hmm. 

Would they be better warm? 

The packet suggested microwaving it for between 10-12 seconds but warns not to heat for any longer. I don't have a digital timer on my microwave, so I obligingly counted to eleven elephants before retrieving my cookie and waiting the designated minute before munching. 

The centre was slightly better warm, but it didn't really improve the cookie at all. Meh. 

I shan't bother with the other cookies in this range. I feel like the Cadbury packaging is a clever ploy from Mondelez to lure us chocoholics to buy another one of their very mediocre products. These 'Crunchy Melts' are clearly made with cheap ingredients, and without the nostalgia factor that other mass-marketed biscuits have, they're nothing shy of a disappointment.


*My arse. 1.54% more like. 

1 comment:

  1. I wouldn't recommend the roundies either. I gave in and tried the caramel ones, but won't bother with a second packet.