Tuesday 27 June 2017

Marabou Daim Milk Chocolate Rolls (IKEA)

Please reassure me that I'm not the only weirdo out there that gets more excited by the food hall in IKEA than the furniture? It's surely the treasure at the end of the trail, the reward for getting through the market hall without murdering a dawdler (or five). No trip is complete without picking up a pack of my beloved Kanelbullar. This time I pushed the boat out and decided to treat myself to two bags, before spotting the chocolate and biscuit samples. Oops. That'll be two bags of Kanelbullar, some ginger and almond biscuits and some Daim chocolate then. After indulging in the Lindt shop a couple of hours earlier. And I'd promised to not buy anymore chocolate. I'll say it again, oops. 

To be fair, having sampled both the chocolate and the biscuits, I knew I'd regret not buying either. I think the Daim chocolates were £1.50 for the two-pack but I can't be 100% sure, so don't shoot the messenger. For those of you who don't know, Marabou is owned by Mondelez (owners *read ruiners* of Cadbury) and is the equivalent brand in Sweden. Like Cadbury, Marabou has lengthy roots and was founded 101 years ago. 

One of the most appealing features of this chocolate was the design. Instead of your usual chunky bars, the chocolate came in rolo shaped morsels. I love being able to savour my chocolate, and often wish we had more single serving bags of bite sized chocolate, so the Marabou Daims suited me down to the ground. At 70g, they're on the generous size for an individual portion, but I'm a chocoholic so once again I found Marabou scoring brownie points -or should that be chocolate points? 

The chocolate was delicious. It's smooth and rich with an easy melt. There's a striking similarity between the Marabou and Dairy Milk of days gone by. The little studs of Daim were a wonderful, if not a slightly sickly, addition. The combination of toffee and chocolate was delicious though, and utterly moreish -especially given the sunken dome shapes. I'd devoured my first pack before really acknowledging it, and I'm grateful that I've got the other in my fridge to look forward to. It's better than the Cadbury Daim bar, and the rolls are well worth tracking down.

That's another IKEA staple added to the shopping list!



  1. So is that £1.50 for 2 x 70g? If so, that's not bad. I had a soft spot for the Milka with Daim but that's been unavailable near me for some time now so I make do with the Cadbury equivalent.

    1. Yep, £1.50 for 140g total. I'll keep an eye out for the milk dam bars in the Polish delis!